What is cloud texting?

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In 2009, Zipwhip became the first cloud texting company to bring SMS from personal mobile numbers to the user’s desktop. Since the first text that traversed through our cloud servers, one question has been continually asked: “What is cloud texting?” The term has become such a buzzword, it’s crossed over into mainstream vernacular with HBO sitcoms and a raunchy comedy movie trailer mocking it as tech-sophisicated jargon that no one really understands. Well, the concept isn’t as complicated as people think. Cloud computing services give you the convenience of accessing your content across any device. If you use Gmail or Facebook on your phone or tablet, you are using cloud computing. Zipwhip is cloud texting.

“Cloud” is a figure of speech for Internet openness. The cloud is simply storing and accessing your information over the Internet as opposed to your device’s hard drive. This difference in where information is stored is significant. When you store data on your local drive, it is restricted to that one place. For it to be considered cloud, that data must be accessible and synchronized over the Net. The beauty of cloud computing is that information can be sent and received anywhere, anytime.

The Zipwhip cloud stores your texts and allows you to access them from any Internet-connected device. With our dependency on smartphones and tablets, we expect all our personal emails and documents to be accessible across all our devices. What makes Zipwhip so awesome is we utilize your existing phone numbers. Your phone numbers, and more specifically your texts, are at the core of your social network and far too ingrained in our lives to not be available everywhere.

In 2013, we at Zipwhip expanded our cloud reach by offering cloud texting for business landlines and toll free phone numbers. Texts being sent to these numbers that have existed for years are no longer sent into a blackhole, but rather up to our cloud and pushed down to all your devices in real time. Everything is kept perfectly synced, meaning when you mark a text as read on the web, we mark the text as read on your phone. When you delete a message on one device, that message is deleted on all other devices. It’s the same experience you have grown accustomed to with older communication services like email; now it’s available for your texts. Enjoy.

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